Outcalt & Johnson: Retail Strategists, LLC
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What else has gone missing in 2020?

11/30/2020

 
Usually at this time of year, we would be encouraging you to remember that "the lull" is about to arrive. 

That is, that time span from Black Friday/Cyber Monday through early December is typically much slower for retailers. 

And then, come December 10th or so, the Christmas sprint begins! 

Ahh yes. That was then. And this is, well, 2020. 

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Yes, it is still 2020. Recharge Your Merchant Instincts

11/16/2020

 
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Amidst the fog of uncertainty of 2020, retailers have experienced a breath-taking acceleration of time, as an array of new-to-retailers technologies have now become almost commonplace. 

2020 has put an end to the days of retailers being technology laggards. We applaud the resilience and adaptability of retailers who did embrace change and especially technology during 2020. Retailers definitely rose to the occasion!

And yet, again, the virus is surging. Even as promising announcements are made about vaccines, the threat that COVID-19 continues to pose to the survival of local businesses is ominous, and substantial.

We agree! This is so not fair!

But, who is up to that challenge? Independent retailers who are merchants supreme.

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Breathe. Then, Get Cracking!

11/9/2020

 
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Maybe you heard it. 

We heard this weekend a resounding sigh of relief from around the world. The election has ended. 

For all of us, this passage invites fresh optimism, a fresh resilience, and a fresh commitment to the important things in life.

As retailers, one of those important things is your operation. 

The situation suggests that now is the perfect time to reexamine your competitive edge.

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    Pandemic Perspectives & More from Retail STRATEGISTS

    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
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Outcalt & Johnson: Retail Strategists, LLC • A Consulting Team for the Retail Industry