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What's between your ears? Opportunities!

10/26/2020

 
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Since we first established The Retail OWNERS Institute®, we have asserted that the greatest growth opportunity in retailing is between the ears of the owners. And nothing since then – not even (or maybe especially!) –  a once-in-a-century pandemic has diminished our belief. 

Independent retailers and restauranteurs have been among the first business owners to pivot to a survival mode. Why? Because they have had plenty of practice! 

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The Flexibility Test Continues

10/19/2020

 
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As we introduced last week, the New Normal for retailers is already here. It is a new "retail clock." 
  • "As the global efforts to "flatten the curve" of the coronavirus pandemic continue, there is another curve that is being flattened. That would be the seasonality of retail sales. 

    "And this may prove to be what really defines the New Normal for retailers. 

    "The customary peaks of retail spending have been flattened."
Of course, it is not just retailers who have been affected; the shoppers also have been adapting. But whereas retailers think in terms of seasons (weeks and months), the shoppers are adjusting their patterns at the daily and weekly level.

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Ready or Not, New Retail Clock Is Here

10/12/2020

 
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As the global efforts to "flatten the curve" of the coronavirus pandemic continue, there is another curve that is being flattened. That would be the seasonality of retail sales. 

And this may prove to be what really defines the New Normal for retailers. 

The customary peaks of retail spending have been flattened.

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Is 2020 Getting You Down?

10/5/2020

 
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Is 2020 continuing to wear you down? No surprise. And no shame in that!

Retailers are among the most optimistic folks we know. But the relentlessness of the disruptions and in some cases tragedies of the three pandemics – the virus, the economic meltdown, and the civil unrest – followed by the wildfires in the West and the hurricanes in the Southeast, now compounded by the uncertainties of national election. Oh, and then there's the impending flu season. And... And...

It IS a lot. And it feels as if there is no relief in sight. But maybe there is. 

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Outcalt & Johnson: Retail Strategists, LLC • A Consulting Team for the Retail Industry